multimedia campaign > quitplan
Mar 13 2013 · digital, tv/video, print, audio
QUITPLAN Services offers a personalized approach to quitting smoking. To promote this, we leveraged a popular icon of addiction—the monkey on your back.
“cowboy monkey” radio :60
“mini-me monkey” radio :60
“social monkey” radio :60
“banner 1”
“banner 2”
outdoor